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Aventura, FL (June 7, 2011) – King Jewelers—South Florida’s premier jeweler of integrity since 1912, is pleased to announce an exclusive partnership with the innovative and highly coveted BRM Watches to create the BRM V12-44 Japan Limited Edition timepiece to benefit the Japanese Relief Fund.

Housed in a 44mm stainless steel case, this automatic chronograph with date function features sapphire crystals front and back and ensured water resistance of up to 100 meters. Only 25 of the BRM V12-44 Japan watches will be made available for purchase exclusively through King Jewelers, each featuring a numbered inscription on the back of the case i.e. “Japan Relief #1 of 25.” The limited edition timepiece retails for $7,950 with a three-year warranty and portion of all proceeds being donated to the Japanese Relief Fund.

With over 25 years of watch making experience, BRM manufactures only 2,000 watches of all models each year, deliberately shying away from huge annual productions to maintain the brand’s reputation for extreme innovation and exclusivity. The partnership with King Jewelers is a milestone in that it marks the first time a retailer has taken the initiative to create a watch to raise funds for a natural disaster.

“We’re thrilled to partner with such an esteemed brand as BRM watches on this exclusive and important fundraising initiative,” says Jonathan King, Director of Sales for King Jewelers. “Japan has often donated when other countries have experienced disasters, such as when Hurricane Katrina impacted the United States. We wanted to do our part in helping to raise still much-needed funds to help Japan get back on its feet, as every little bit counts.”

King Jewelers is located at 18265 Biscayne Boulevard in Aventura, Florida. For more information, or to reserve your limited edition timepiece please call (305) 935-4900 or contact Jonathan King at jono@kings1912.com. 

About King Jewelers

Established in 1912, the King family has owned and operated King Jewelers for five generations while building an outstanding reputation steeped in quality, value, and first-class service. King Jewelers has brick-and-mortar stores located in Aventura, FL and Nashville, TN, both of which have won numerous regional and national awards of distinction, along with an award-winning website. Offering a magnificent selection of fine jewelry collections including the hottest Italian designs, estate jewelry, colored gemstones and fancy-colored diamonds, as well as luxury European timepieces, King Jewelers prides itself in being one step ahead of the trend. In addition, King Jewelers offers on-site jewelry and watch repairs, custom design services, appraisals, estate buying, and corporate gift programs. For more information, visit www.kings1912.com.

About BRM Watches

Armed with over 25 years of watch making experience, BRM manufactures 2,000 watches of all models every year and deliberately shies away from huge annual productions. Reflecting exceptional mechanical sophistication and acclaimed by the aficionados of mechanical sports, BRM watches provide their wearers with an extraordinary timepiece. BRM seeks to present outstanding pieces every year which mirror the universe of their owner, preferring imperfection of crude brushing and polishing reminiscent of the finish on sports car and bike parts to over-polished and over-angled stereotypes. No other watch in the world is so impregnated with mechanical sports. Every craft-made BRM model, entirely modular to suit its customers’ aspirations, is an individual and deliberately racy creation. For more information, visit www.brm-manufacture.com.

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